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Industry 4.0 Summit
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GB Media & Events·Website & Marketing·2024

Industry 4.0 Summit

One of the largest UK events and exhibitions for Industry 4.0, bringing together manufacturing leaders around automation, big data, VR, AR, robotics and cybersecurity. We partnered with GB Media & Events on the website and digital marketing.

Disciplines
  • +Website
  • +Digital Marketing
  • +Events
Key outcomes003 tracked
01
Flagship
UK event
02
Repeat
Long-term partner
03
Delegate
Acquisition engine
The brief

One of the largest UK events and exhibitions for Industry 4.0, bringing together manufacturing leaders around automation, big data, VR, AR, robotics and cybersecurity. We partnered with GB Media & Events on the website and digital marketing.

The case study

From the desk, in three acts.

01/ Challenge

What we were given.

Drive high-quality delegate registrations from a niche manufacturing audience at scale, with strict acquisition targets and a fixed event date.

02/ Approach

How we built it.

A confident event website paired with paid media tightly targeted to job titles and industries, supported by lifecycle email and a structured analytics framework.

03/ Outcome

What it shipped as.

A repeat partnership on one of the UK's flagship industrial events, with a delegate-acquisition engine that delivers year over year.

Frames from the build.

03 frames
Industry 4.0 Summit · frame 1
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Industry 4.0 Summit · frame 2
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Industry 4.0 Summit · frame 3
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