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Doc Black Ink
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Doc Black Ink·Video & Social·2024

Doc Black Ink

A team of creative tattoo artists and piercers based in the Blue Mall at the intu Metrocentre in Gateshead. We created promotional video content for their YouTube, Facebook and Instagram advertising.

Disciplines
  • +Video
  • +Social Media
  • +Paid Ads
Key outcomes003 tracked
01
Multi-channel
YT + Meta
02
Original
Studio film
03
Booking-led
Performance
The brief

A team of creative tattoo artists and piercers based in the Blue Mall at the intu Metrocentre in Gateshead. We created promotional video content for their YouTube, Facebook and Instagram advertising.

The case study

From the desk, in three acts.

01/ Challenge

What we were given.

Differentiate a tattoo studio in a saturated category through video content that conveys the team's craft and personality, not just imagery of the work.

02/ Approach

How we built it.

Original video content shot at the studio, edited specifically for paid social formats across YouTube, Facebook and Instagram.

03/ Outcome

What it shipped as.

A library of paid-social-ready video content driving consistent booking enquiries from across the North East.

Frames from the build.

02 frames
Doc Black Ink · frame 1
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Doc Black Ink · frame 2
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